Testimonials are super important for growing your business. Everyone wants to increase their sales and a simple testimonial can help you do just that. If you are looking for a way to scale your business and your revenue, grab your notebook and let's begin.
Any time someone walks into my house (although these days my home is overrun with tiny humans), they comment on how organized everything appears to be. There’s always more that I feel needs done but I agree. It is organized. The piece they don’t ask me about is why.
Are we still talking about this? You would think after all these years this issue would be resolved. Many of us as woman have not resolved it within ourselves. It's us who is asking the question. You can have it All! I wanted it all! What does ALL look like? How do I do this? It's an individual question. For me it's the business, the relationship and the kids. Once I was in it I was overwhelmed, frustrated and felt like I wasn't doing anything well.
We’ve all been there- you’re super busy, have a million things you need to get done, and you sit down to make a to do list. Have you ever sat down to make the to do list and stare at the paper for several minutes, wondering what exactly it is you need to write down? Or maybe you’ve been the person who sits down and starts writing things out and then after doing things for an hour or so, look back at your to do list and you still can’t mark anything off? Yeah, I’ve been there too.
As a coach, I am always preaching about the value of self-care. I sometimes feel like a broken record. But, that’s just how important it is. Yesterday I interviewed a friend of mine for a Facebook live to discuss self-love and self-care, and she couldn’t underscore the importance enough.
More and more entrepreneurs are experiencing burnout because they are burning the candle at both ends and don’t know how to stop and take time for themselves. Guilt or people-pleasing behavior prevents many people from partaking in a regular self-care routine. For me, self-care is an essential part of my daily routine, without it, I don’t function at my highest level.
When you are in your first few years of working full-time, money can be an overwhelming topic. From your already busy schedule to adulting emergencies (which seem to only come out of the woodwork the weeks that you are the tightest on money, am I right?), you are just learning how to juggle it all.
The worst part about talking money?
When you know your ideal customer, it changes everything in your business. This target market is the basis for everything you'll do – your branding, the products and services you'll offer, the marketing channels you'll use, and the way you interact with your customers; therefore, it’s essential to take this crucial first step.
Your ideal customer is the person who can benefit the most from what you're offering. Businesses create a persona that describes this market as one individual. It might say something like, "Elena is a small business owner in the east coast earning XXX per year and seeking to grow her business…" It's peculiar so that you know exactly who you're targeting.